Share your expertise
A great promotion idea is to share your expertise. This can be done in a number of ways including writing articles, speaking and blogging.
Katrina over at Joliv regularly shares natural skin care tips. These fit in well with her products, which are all natural, and they don’t take away from her core business.
Tash from Word Constructions has a blog with communication tips and regularly writes articles. You can find many of these articles for free reprint on The RepOZitory. These showcase her writing as well as her expertise in a variety of topics. She will also be presenting at the Business Mums Conference.
These are just a few ideas of how business mums are sharing their expertise. What do you do?